FOR
IMMEDIATE RELEASE
CONTACT: Tom Ellis
Sept.
18, 2000
Ellis Communications, L.L.C.
Phone (623) 780-4558
E-Mail dellis@syspac.com
Nutritional
retailers looking for ways to increase revenues might consider events as a
means of generating new business.
Following
are seven tips that will help professionals in the nutritional industry use
events to grow their business. These
marketing tips and others are provided on a daily basis by
Nutritionalmarketing through its Web site nutritionalmarketing.com, a site
that provides free marketing information just for nutritional retailers.
Tip
Number 1 – Hold drawings
to increase traffic in your store and generate names for your database.
It takes eight impressions before someone remembers seeing your
message. This is an easy way to
make more impressions.
Tip
Number 2 – Hold an open
house. This is a great way to
encourage customers to drop by the store.
Tip
Number 3 – Conduct a
phone-in contest. This is another
way to encourage people to contact you.
Tip
Number 4 – Arrange
public speaking engagements for yourself.
This gets you out in the market and establishes you as an expert in
your field.
Tip
Number 5 – Conduct a
seminar on a timely subject for customers and prospects.
They
can learn from you, and you may generate more business.
Tip
Number 6 – Hold a
contest every Monday just for fun. The
winner gets a prize.
Tip
Number 7 – Wear costumes
during the holidays. Those who
get in the holiday spirit just might drop by.
Those visits could lead to new opportunities for you.
Nutritionalmarketing provides a variety of services to nutritional retailers
to help them improve their marketing methods and increase revenues, including
seminars and conference speaking engagements on such topics as referrals,
marketing, goal setting and customer service.
Nutritionalmarketing.com is the premiere Internet-based source for free
marketing advice, information and tools for self-driven, success-oriented
nutritional retailers who are demanding information that helps them market
their business, meet the needs of their customers and increase sales.
It offers such services as a free weekly electronic newsletter, free
reports on how to conduct different kinds of marketing and evaluation of
retailers’ marketing materials that is provided at no charge when the
critique is posted online for all nutritional professionals to read. Nutritionalmarketing.com also offers an electronic forum
where retailers can learn from each other by discussing common problems,
sharing ideas and gaining new insights from their peers.
